7 Brands “Getting” Consumers Now!
Top brand marketing highlights from February 2013. — The Oreo cookie took the cake again. The brand experienced one of the greatest jumps in measured consumer interest from 2011 to … Continue reading
Guerrilla Marketing Wins Super Bowl.
On Monday, Twitter released its own Super Bowl scorecard: Sunday’s game generated 24.1 million tweets from celebrities, fans, and even brands not affiliated with the sporting event. While that led … Continue reading
Monthly Rewind: Girl Power, Building Brand Trust and Facebook’s New Graph Search.
It’s hard to believe it’s the end of the month (already!), and in this week’s post we bring you a roundup of the marketing stories that had us talking most … Continue reading
Back Talk: What’s Your Super Bowl Game Plan?
As the Patriots look to avenge the upset to the Giants in the 2008 Super Bowl, for both brands and consumers, the action off the field could be as exciting … Continue reading
