Blogging Out Loud

Connecting You with the Latest Marketing Tips and Trends.

7 Brands “Getting” Consumers Now!

Top brand marketing highlights from February 2013. — The Oreo cookie took the cake again. The brand experienced one of the greatest jumps in measured consumer interest from 2011 to … Continue reading

February 27, 2013 · 1 Comment

Guerrilla Marketing Wins Super Bowl.

On Monday, Twitter released its own Super Bowl scorecard: Sunday’s game generated 24.1 million tweets from celebrities, fans, and even brands not affiliated with the sporting event. While that led … Continue reading

February 6, 2013 · 1 Comment

Monthly Rewind: Girl Power, Building Brand Trust and Facebook’s New Graph Search.

It’s hard to believe it’s the end of the month (already!), and in this week’s post we bring you a roundup of the marketing stories that had us talking most … Continue reading

January 30, 2013 · 1 Comment

Why Marketers Should Stick With Instagram.

Instagram’s updated Terms of Service and Privacy Policy, which went into effect last Saturday, are still a hot topic among techies and consumers addled by fears of online privacy invasion. … Continue reading

January 23, 2013 · 2 Comments

4 Marketing Trends That Matter Now.

It’s time once again to pitch predictions that will affect each and every marketer in 2013. In our continual effort to keep our marketing industry colleagues up to date on … Continue reading

January 9, 2013 · 4 Comments

Reflecting on Marketing’s 2012 Hits and Misses.

There’s no doubt 2012 was an exciting year for marketing. From the virtual explosion of visually driven social networks such as Pinterest and Instagram to the creative guerilla marketing witnessed … Continue reading

December 18, 2012 · 5 Comments

Black Friday Goes Mobile and Social.

It’s simple arithmetic: 2012 holiday spending is estimated total $586.1 billion, a 4.1% growth over last year. As a result, marketers are challenged to add more impact to their normal … Continue reading

November 13, 2012 · 2 Comments

Snap: Maximizing Holiday Marketing Creativity.

Creativity. It’s a major piece of the marketing puzzle, especially during the fast-approaching holiday season. The National Retail Association estimates that American shoppers will spend just under $750 on average … Continue reading

November 6, 2012 · 3 Comments

Back Talk: What Can Marketers Learn from the Lance Armstrong Sponsorship Scandal?

The U.S. Anti-Doping Agency’s report that Lance Armstrong led doping programs for himself and teammates not only ended Armstrong’s career and stripped him of his seven Tour de France titles, … Continue reading

October 23, 2012 · 5 Comments

The Secrets of Creative Brainstorming Revealed!

Marketing communications happen, and currently they’re happening like never before, from traditional advertising to shopper marketing efforts, branded apps, jaw-dropping viral videos and a growing stream of social media platforms. … Continue reading

October 2, 2012 · 5 Comments

Should Marketers Get Political?

Common advice used to be to avoid political viewpoints in business dealings, lest you end up alienating a faction of clients or consumers. But that “old” thinking is rapidly being … Continue reading

September 11, 2012 · 1 Comment

6 Tools to Boost Your Brand’s Blog Potential.

Here’s a question for your brand: To blog, or not to blog? Four out of five Internet users not only visit social media sites such as Facebook and Twitter, but … Continue reading

August 21, 2012 · Leave a comment

5 Future Marketing Trends From 100 Blog Posts.

In fashion, trends come and go. But for marketers, the opportunities inspired by trends come…and grow. How else can we explain the explosion of consumers packing smartphones, or the fact … Continue reading

July 24, 2012 · 7 Comments

What’s the Future Normal in Marketing?

A virtual roundtable on how we’ll use social media in the future. Last week, Blogging Out Loud curated a virtual roundtable on the new normal in marketing. In this second … Continue reading

June 26, 2012 · 3 Comments

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