Blogging Out Loud

Connecting You with the Latest Marketing Tips and Trends.

7 Brands “Getting” Consumers Now!

Top brand marketing highlights from February 2013. — The Oreo cookie took the cake again. The brand experienced one of the greatest jumps in measured consumer interest from 2011 to … Continue reading

February 27, 2013 · 1 Comment

Monthly Rewind: Girl Power, Building Brand Trust and Facebook’s New Graph Search.

It’s hard to believe it’s the end of the month (already!), and in this week’s post we bring you a roundup of the marketing stories that had us talking most … Continue reading

January 30, 2013 · 1 Comment

Why Marketers Should Stick With Instagram.

Instagram’s updated Terms of Service and Privacy Policy, which went into effect last Saturday, are still a hot topic among techies and consumers addled by fears of online privacy invasion. … Continue reading

January 23, 2013 · 2 Comments

Back Talk: Where Will We Be This Time Next Year?

For marketers, 2012 will be remembered as the Year of Instagram, Pinterest and mobile marketing. Don’t take it from me, though, take it from Facebook, which acquired Instagram and its … Continue reading

December 11, 2012 · 7 Comments

Black Friday Goes Mobile and Social.

It’s simple arithmetic: 2012 holiday spending is estimated total $586.1 billion, a 4.1% growth over last year. As a result, marketers are challenged to add more impact to their normal … Continue reading

November 13, 2012 · 2 Comments

Snap: Maximizing Holiday Marketing Creativity.

Creativity. It’s a major piece of the marketing puzzle, especially during the fast-approaching holiday season. The National Retail Association estimates that American shoppers will spend just under $750 on average … Continue reading

November 6, 2012 · 3 Comments

Should Marketers Get Political?

Common advice used to be to avoid political viewpoints in business dealings, lest you end up alienating a faction of clients or consumers. But that “old” thinking is rapidly being … Continue reading

September 11, 2012 · 1 Comment

6 Tools to Boost Your Brand’s Blog Potential.

Here’s a question for your brand: To blog, or not to blog? Four out of five Internet users not only visit social media sites such as Facebook and Twitter, but … Continue reading

August 21, 2012 · Leave a comment

5 Future Marketing Trends From 100 Blog Posts.

In fashion, trends come and go. But for marketers, the opportunities inspired by trends come…and grow. How else can we explain the explosion of consumers packing smartphones, or the fact … Continue reading

July 24, 2012 · 7 Comments

At Mid-year, Marketing More Mobile Than Ever.

Smartphones and tablets drive sales both online and in-store. Call it mobile madness, or simply call it Life in 2012. Pew Internet estimates 90% of U.S. adults now have mobile … Continue reading

July 10, 2012 · 9 Comments

What’s the Future Normal in Marketing?

A virtual roundtable on how we’ll use social media in the future. Last week, Blogging Out Loud curated a virtual roundtable on the new normal in marketing. In this second … Continue reading

June 26, 2012 · 3 Comments

What’s the New Normal in Marketing?

A virtual roundtable on the current, future state of the industry. More than ever, marketers are hustling to capitalize on the latest trends and technologies to propel their businesses forward. … Continue reading

June 19, 2012 · 3 Comments

Back Talk: Do Celeb Endorsements Still Have Clout?

In 2010, a Deloitte study showed a whopping 82 percent of consumers say their purchasing decisions are “directly influenced” by peer reviews. In an era when marketers are forced to … Continue reading

May 22, 2012 · 12 Comments

Marketers, Get Ready to Tumblr.

Tumblr is home to approximately 55.5 million blogs, which average 16 billion page views a month. Last summer, the little-known micro-blogging platform quietly surpassed WordPress.com — host to blogs for … Continue reading

May 15, 2012 · 5 Comments

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